"What in the world does that say?" you may be asking yourself. Well, I'm here to tell you. If you are a vegan, than you will be especially interested in this word, because after reading it, you will have just learned the word "vegan" in Chinese. Go you!
The first word, "chún" (pronounced with a rising tone, as indicated by the upward sloping tone mark atop the "u") roughly translated means "pure." Additional examples of its application includes words such as 纯金 chún jīn, or "pure/real gold".
"Sù shí" specifically refers to vegetables, literally translated as "vegetable food(s)," as apposed to 肉食 (ròu shí), literally translated as "meat food(s)." The final combination of characters is a phrase that describes one who is an "-ism-ist" essentially, where zhǔ yì means "-ism" and zhě means "-ist" or "-er" (a person who does/is something, one who is-). Thus, chún sùshí zhǔ yì zhě literally means "pure vegetable-ism-ist" or simply "vegan." It can also be shortened to 纯素食者 (chún sù shí zhě). In case you're wondering how to differentiate "vegetarian" from "vegan" in Chinese, simply drop the "chún" and you have it. (*^_^*)
To hear the character's pronunciations, click my video below :-)